Decoding Numbers: How Quantitative Market Research Shapes Consumer-Centric Business Strategies
How do companies like Netflix always recommend the perfect shows? Why do some businesses thrive while others falter? What’s their secret? The answer lies in numbers—quantitative market research. In today’s fast-paced, consumer-driven world, businesses must decode what their customers want, often before customers realize it themselves. Numbers are not just cold data; they’re the keys to understanding consumer behavior, preferences, […]
